sambhavi gupta

Sambhavi Gupta

Project Sponsor – POTLI : a bag of wonders

I am Sambhavi Gupta from Delhi. Communication Design at WUD has given me the opportunity and freedom to experiment and explore my ideas. My skills are art direction, illustration, and interaction design. I am interested in designing and developing visual identity project, from branding to publishing. I also worked on a project at Potli for ORGI. To create awareness about Census amongst school children in Delhi/NCR; who will influence their parents/ adults in the community.

Graduation Project – REVIVING TRUCK ART. Truck Art is an art form that makes journeys through the dusty highways of India, incredible. With a kaleidoscope of bright paints, motifs, typography & unique couplets, Indian trucks take you on a colorful journey of diverse cultures and beliefs of the country. The entire idea behind the products was to make children aware about Indian Truck Art in an interactive way. The product focuses on the basic concept –  AWARENESS = INTERACTION. A product which is engaging, easy, enjoyable and educating at the same time.