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School of Design (bachelors) :

Shristi Srivastava

My Portfolio : Click here

I’m Shristi, a designer driven by curiosity and the constant desire to understand the “why” behind everything. My journey began in product design, where I honed my ability to think spatially and solve tangible, real-world problems. But over time, I found myself increasingly drawn to the digital space—not just in terms of aesthetics, but in how experiences are shaped and how people interact with them. This shift led me to choose UI/UX design for my graduation project. UI/UX gave me the tools to not only craft beautiful interfaces but also dive deep into user behaviour, motivations, and emotions. It allowed me to approach design not just as a visual challenge, but as a human-centered process. Every screen, every interaction, becomes a chance to ask: What’s the reason behind this? How can it be better? For me, UI/UX is where curiosity meets empathy.

Graduation Project

Project Title – Website Design for the Brand (CABLE AND STITCH)
Project Sponsor – Considered Clothing Company

For my graduation project, I designed a website for Cable and Stitch, a modern knitwear brand targeting late Millennials and Gen Z in Europe. The goal was to create a digital experience that feels warm, minimal, and intuitive—reflecting the brand’s blend of tradition and modern style. Focusing on UI/UX, I explored user behavior, aesthetics, and values like sustainability and authenticity. The result is a clean, user-centered interface that tells the brand story while making browsing and shopping seamless.