School of Design (bachelors):
Vinayak Kaurav
My Portfolio : Click here
Vinayak Kaurav, a design enthusiast with an entrepreneurial purpose to create life-centered sustainable solutions, brings a diverse background in Product, UI/UX, Systems & Service Design, UX Research, and Brand Identity. Passionate about leveraging the latest AI tools, he finds inspiration in spirituality, filmmaking, writing, poetry, and music. With an entrepreneurial spirit and strong storytelling skills, Vinayak is currently passionate to contribute to Digital Product, UX Design, and Brand Identity initiatives.
Graduation Project
Project Title – The UI/UX, Content & Visual Redesign of SUSTENT Group's Official Website
Project Sponsor – STENUM Asia
(SUSTENT Group)
In this project, Vinayak redesigned SUSTENT Group's official website, focusing on content, UI/UX, and user research. Divided into two phases, Phase-1 involved understanding company, content, navigation structure, requirements, backend constraints, conducting competitor analysis, and planning. Challenges included development, style guide and time limitations. Leveraging design principles and AI image generation, he created visually engaging pages. The outcome is a transformed website, seamlessly integrating design elements and AI visuals. In phase-2, he tested the developed version of phase-1 website to SME owners and prospective clients and further positioned website for the future, the site reflects market analysis insights, presenting SUSTENT Group as a leading boutique sustainability consulting firm, enhancing company's digital presence, user experience and engagement.
