Visual communication should be seen as the embodiment of form & function, the integration of the beautiful & useful. The program prepares a sound theoretical & conceptual understanding of technologies, manufacturing processes, trends and sustainability concepts besides imparting software application skills, thus preparing a thoroughly professional visual communication designer. The experience of workshops, internships and industry projects at the end of each semester adds the much-needed industry exposure and makes the students aware of the latest technologies, developing skills for industry preparedness and enhancement of learning.